Professional Certificate Course in Understanding the Extended Marketing Mix

Upskill, reskill or pursue a passion with relevant courses across every subject, whether you're a beginner or already an expert.

Duration

2 Weeks

Pedagogy

Online

Tuition Fee

₦ 15,800 ₦ 61,680

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Professional Certificate Course in Understanding the Extended Marketing Mix

This course provides an in-depth understanding of the Extended Marketing Mix, unraveling the marketing process and its planning elements. Participants will identify various business processes, delve into standard operating procedures (SOP), and enhance customer service consistency through a focus on people and customer interface.


After the successful completion of the course, you will be able to learn about the following,

  • Understand the Extended Marketing Mix.
  • Explore the Marketing Process and Its Elements.
  • Master Marketing Mix Planning.
  • Identify Types of Business Processes.
  • Comprehend Standard Operating Procedures (SOP).
  • Enhance Consistency in Customer Service through People and Customer Interface.
  • Discover Qualities of an Effective Customer Service Representative.


Accreditation

All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details.

Entry requirement

There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.
The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience.

  • Marketing Mix Strategist
  • Process Analyst
  • SOP Coordinator
  • Customer Service Consistency Manager
  • Business Process Planner
  • People Interface Specialist
  • Customer Experience Analyst
  • Marketing Planning Consultant

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What you'll learn

Module 1

Understanding The Extended Marketing Mix

This course delves into advanced marketing concepts, focusing on the Extended Marketing Mix, business processes, and standard operating procedures. Participants will gain insights into ensuring consistency in customer service through effective people and customer interface strategies, equipping them for strategic roles in marketing planning and execution.

 
 

4 Lectures
1 Quiz

Testimonial

Discover the success stories of learners like yourself

Where learning goes beyond acquiring new skills to also deliver an enjoyable experience.

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Nakiguli R.

It has been a great learning experience

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VIDA G.

I have learned a lot and again experienced in this course. I first, I did not have confidence when standing front of audience, but this course has taught me a l...

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Hayford A.

Is a great opportunity to learn and build my capacity and enhanced my scope of knowledge, is a great and lovely experience. Thank you.